Claire Armstrong has spent her career investing back into her hometown of Carlisle. Whether that be the bricks–and–mortar of a nightclub; Cumbria's community spaces, or the dreamier realm of her creative branding ideas… each and every endeavor has brightened up the Great Border City. ‘I’ve got a flash mob mentality,’ Claire chuckles. ‘I’m a midnight oil burning dreamer and I live for seeing my clients' ideas come to life.’